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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Atlanta, GA—Dec 6, 2016

Rodrick Glass, EVP Business Development & Brian Whitney, SVP Global Sales, at Allure, A Christie Company To Speak at CineAsia

Rodrick Glass and Brian Whitney from Allure, A Christie Company (Allure) will join industry leaders across the Asian cinema exhibition and distribution community at CineAsia University, presented by Golden Link on December 6th 2016 at 2 PM at the Hong Kong Convention and Exhibition Centre. This series is produced in conjunction with the National Association of Concessionaires (NAC), CineAsia and the Hong Kong Convention and Exhibition Centre.

Glass and Whitney join a number of cinema industry’s top executives from Coca-Cola, NAC, Golden Link, Venture Foods, MBO Cinemas, and Malco Theatres to lead discussions on “Increasing Concession Sales by Redefining the Consumer Experience through Digital Messaging.”

“CineAsia University – A Focus on Concessions” is CineAsia’s special event that takes place during the trade show and is presented by Golden Link Inc. and the National Associations of Concessionaires (NAC). This educational, informative and interactive series of presentations will cover the first two days of CineAsia. The CineAsia University is an initiative to bring together some of the leading experts in the field of cinema concessions and promotions from around the world.

“In our presentation at CineAsia, we will discuss how to educate and influence consumers to maximize their experience and help increase our theatre customer’s revenue.” Said Whitney. “We appreciate this opportunity, presented to us by our partners –NAC and Golden Link to present in a global forum such as CineAsia,” he added.

CineAsia, a must attend B2B event, and marketplace focused on the cinema exhibition and distribution businesses in the Asian region. This two-day event brings together leading industry executives from theatre exhibitors, Hollywood Studios, film projection, digital display, concessions, and logistics -- the entire movie theater ecosystem.

“As Coca-Cola’s strategic partners, we are looking forward to our partnership aimed at elevating the movie-goer’s experience while driving positive results for our theatre/exhibitor customers.  Our presence at CineAsia is an important piece to that value proposition,” said Glass.

Glass and Whitney will be present on site at Coca-Cola’s booth #124 to answer questions about digital displays and digital menu boards.

About CineAsia (www.cineasia.com)
CineAsia will take place from 6-8 December 2016 at the Hong Kong Convention & Exhibition Centre in Hong Kong. The CineAsia trade show is where cinema exhibition and distribution professional come to do business and network. The convention will also feature product presentations and screenings of major upcoming films, exclusive sponsored events, and seminars relating to current and future trends happening across the industry.

About Film Expo Group (www.filmexpos.com)
The Film Expo Group is the premier organizer of events in the motion picture industry. The Film Expo Group produces CineAsia, held in Hong Kong; CineEurope, held in Barcelona; and ShowEast, held in Miami. Additionally, the group publishes, Film Journal International, a trade magazine and website covering the motion picture industry with a special emphasis on theatrical exhibition.

ABOUT Golden Link (www.goldenlinkinc.com)
Golden Link Inc. has been delivering concession solutions and unique in-theatre promotions to cinemas worldwide since 1997. Since then, we have become a global leader providing products and services to over 80 countries around the world!

ABOUT NAC (www.NAConline.org)
The National Association of Concessionaires is the trade association for recreation & leisure- time foodservice & concessions, providing education, information, and networking opportunities for the industry.



Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
Allure Web Site
About Allure: Allure, A Christie Company, provides innovative engagement and transaction technologies, including the dynamic Christie Experiential Network, a revolutionary Digital-Out-Of-Home media partner for brands and advertisers. Connecting brands and products with consumers at points of influence and purchase in a variety of retail environments, these intelligent and innovative solutions and networks integrate analytics, exceptional creative, software, and hardware through business applications that deliver engaging dynamic data-driven experiences and achieve desired outcomes. Allure Directory page

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Jun 10, 2021 Supercines Opens Ecuador’s Biggest Multiplex with Christie
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Jun 24, 2016 Allure and its Christie Experiential Network Continue Expansion as Company Inks Deal with Southern Theatres in U.S.
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Allure and its Christie Experiential Network (CEN), leaders in creating engaging experiential Digital Out-of-Home (DOOH) solutions, has signed a deal with Southern Theatres to deliver digital in-theatre advertising and promotional content through its interactive and experiential digital displays in theatre lobbies. The deal further expands Southern Theatres’ multiyear partnership with Allure and CEN for digital signage services.

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Apr 11, 2016 Studio Veteran Brett Resnick Joins Allure, a Christie Company, as Vice President of Studio Relations
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Allure and its Christie Experiential Network (CEN), leaders in creating engaging experiential digital experiences that transform the way exhibitors, studios, brands and their agencies connect with moviegoers across the country, are pleased to announce the appointment of veteran theatrical distribution executive Brett Resnick as Vice President of Studio Relations.
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