nited States Media Television, Inc. is proud to announce that Sonic Equipment Company will appear on its TV program, Business Day
with Terry Bradshaw (www.businessdaytv.com
The world of audio-visual technology is ever changing. With high-end video systems available for the average home, Hollywood's technicians have been striving to bring an even bigger, bolder presentation format to the cinema screens of the nation, in towns large and small. Combining this with the shift to satellite distribution of content, it's clear that the corner movie house has some serious upgrading of their projection systems to do. As a conversion project of this nature can cost up to $80,000 per screen, the smaller, family-owned exhibitors in the nation's heartland need some guidance for making these changes.
Iola, Kansas-based Sonic Equipment Company, an industry leader in digital cinema integration and service, is leading the movement to get every small screen in the country caught up with today's demanding technology. Bringing all of these exhibitors into the digital age and providing them with access to features like 3D, surround-sound and satellite distribution is Sonic's mission.
“Sonic wants to instill hope in those small town theatres that feel they may have to close their doors because of digital. Our goal has always been to help the small town exhibitor stay current in the industry with the evolving technologies and continue to be a viable part of their communities,” said Eric Olson, Director of Operations at Sonic Equipment Company.