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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Cypress, Calif.—Oct 21, 2013

Southern Theatres’ Grand 14 Esplanade to Be Powered Exclusively By Christie Solaria Projectors and New Christie Vive Audio With Installation By Christie’s Managed Services

“All Christie” State-of-the-Art Entertainment Complex Sets New Standards, Delivering Superior Movie-Viewing and Cinema Sound Experience
It’s “all Christie, all the time” as Southern Theatres selects Christie®, the dominant brand in the digital cinema market, to power every auditorium in its new, state-of-the-art 14-screen theater complex at the Esplanade Mall in Kenner, Louisiana.

The Grand 14 Esplanade, scheduled to open December 12, will be the first to feature the “complete Christie experience,” fitted exclusively with Christie Solaria® Series digital cinema projection technology and the Christie® Vive Audio™ systems. Christie’s Managed Services team is providing complete support, from designing the technology floor plan, to installing and integrating all of the products, as well as providing 24/7 remote monitoring, maintenance and support through Christie’s own Network Operations Center.  
 
“We’re excited to bring the latest developments in digital cinema projection and audio technology to our guests with the opening of the Grand 14 Esplanade in Kenner,” said Ron Krueger II, President and Chief Operating Officer, Southern Theatres. “We’re the first theater to power every auditorium with Christie Vive Audio, a revolutionary leap in cinema loudspeaker design that provides the benefit of improved sound coverage for every guest in every seat in the house.” 
 
The Grand 14 Esplanade will offer Southern Theatres’ branded Grand Premium Experience (GPX) auditorium, equipped with the Christie® Duo™ dual-projection system using Christie CP4230 4K DLP Cinema® projectors, ensuring that the RealD 3D images on the huge three story screen are the crispest and brightest possible.  The GPX auditorium will also feature Christie Vive Audio configured for 46 channels using Dolby® Atmos™, a new audio solution that revolutionizes the experience of sound in entertainment. The groundbreaking new Christie Vive Audio system features speakers with an innovative single enclosure line array design combined with ribbon driver technology and high-powered Class D amplification – the first to be used in a cinema environment.
 
The combination of two Christie Solaria projectors and the Christie Duo integration kit is significantly less expensive than other branded ‘big screen’ industry solutions. With lower upfront costs, and no ongoing revenue sharing, Christie Duo is the global solution for creating an affordable, premium large screen movie experience.
 
“Interest has been exceptionally strong since our launch of Christie Vive Audio in July, with the postproduction and exhibition communities recognizing a unique opportunity to gain a competitive edge by unleashing the full potential of the new generation of digital cinema surround sound technology,” said Patrick Artiaga, director of Business Development, Audio Solutions for Christie. “We’re proud that Southern Theatres has made the Grand 14 Esplanade the world’s first all-inclusive Christie Vive Audio complex, flawlessly complementing it with the crisp images and spectacular video offered by Christie DLP® digital cinema projectors – giving their audience the ultimate movie-viewing experience.”
 
Specifically created and built for the digital cinema environment, Christie Vive Audio’s unique parabolic line array design envelopes audiences with dynamic, richly detailed and enhanced audio where speech, special effects, music, and alternative content sound incredibly natural and lifelike.
 
Added Mr. Krueger II, “The GPX auditorium will really allow our guests to fully immerse themselves into a 3D movie— with the unparalleled brightness of Christie 4K resolution digital projection and the combined power of the Christie Vive Audio and Dolby Atmos systems, viewers will experience every sight and sound as if they are actually ‘in the picture.’”
 
“Christie’s Managed Services team has been involved exclusively since the beginning of the project, providing unparalleled professional consultation, integration, installation, and design services for all of the auditoriums,” said Sean James, vice president of Managed Services at Christie. “We supplied the complete, ‘one-stop-shopping’ solution, developing specifications for audio, projection, screens, power, system/network infrastructure, special audio support, and theater-wide automation solutions.”
 
Added James: “Our job is not over when the installation is complete. Managed Services will continue to provide the entire theater with 24/7 remote monitoring through Christie’s Network Operations Center, once the site is live.” 
 

 
 


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About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Southern Theatres, LLC.: Formed by George Solomon in 2003, VSS-Southern Theatres, LLC is a top 20 theatre circuit in the United States and is responsible for the daily operations of The Grand Theatres and Amstar Cinemas. The company operates 18 locations with 266 screens in Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina, and Texas. VSS-Southern Theatres, LLC (“Southern”) is a portfolio company of Veronis Suhler Stevenson (“VSS”), a leading private equity firm dedicated to investing in media, communications and information industries in North America and Europe. Southern Theatres, LLC. Directory page

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VSS-Southern Theatres, LLC has undertaken a complete renovation of the former Grand Theatre with the recently opened Amstar Cinemas 18 Four Seasons Station in Greensboro, NC.  With 18 screens, 12 of which were newly renovated, the complex features a state-of-the-art Grand Premium Experience (GPX®) Auditorium offering the ultimate movie-watching experience, using a Christie® CP4330- RGB cinema projector, with RealLaser™ RGB pure laser illumination technology and Christie Vive Audio™ delivering powerful Dolby Atmos® sound.

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